Marketing Packages
Small Business Marketing Packages
Social Media Marketing Starter Package
Social Media Marketing Custom Package
Small Business Marketing Packages $2350*
- Review your site for user friendliness, search engine compliance, and marketing effectiveness
- Run baseline reports on search engine ranking, inbound links, and Google Page Rank
- Web analytics with review of current site traffic statistics and recommendations
- Recommend web site changes and appropriate online marketing techniques
- (2 hr) Create or revise an effective site index that reflects the needs of your target audience
- Select and test 30 new keywords appropriate for your target market
- Recommend changes for optimizing 1 paragraph/per page for 6 pages for keywords and metatags
- Provide tags, optimized text, and reciprocal links to your developer to place on the site
- Submit to 25 free, targeted search engines and directories
- Request 50 targeted inbound links with good Google-relevance, customized for your audience
- Submit to 10 social media bookmarking, news, shopping or social directory sites
- 2 hours strategic marketing consultation
- 1 follow-up report 3 months after submissions completed
- Free signed copy of Web Marketing for Dummies, 2nd edition (includes $25 Google Ad Coupon)
*This package is available for small businesses only. Project management available at hourly rates. Each step includes one revision only. Billed 1/2 up front and 1/2 after 3 months. Must be completed within 6 months or subject to additional charges.
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Social Media Marketing Starter Package $499
If your company or non-profit organization already has a Web site or blog, you can take advantage of free, new social media marketing services like Facebook and Twitter to increase your online visibility, build your brand, establish relationships with prospects, and drive qualified traffic to your primary Web presence. Take advantage of this excellent opportunity to get started with social marketing
This package is appropriate for those with an existing Web site or blog
The package includes:
- A signed copy of Web Marketing for Dummies, 2nd edition, by Jan Zimmerman, owner of Watermelon Mountain Web Marketing
- One hour of staff consulting to establish the goals and objectives for your custom campaign
- A one-page social media marketing plan that fits your business’ needs
- A social media activity calendar setting out tasks needed to maintain your social presence
- A business page or profile on your choice of two of the following social networking sites: Facebook, Twitter, Linked In, or MySpace (one round of revisions included)
- 6 submissions to social bookmarking, shopping or news services, with appropriate tags
- Code for a Share button and Follow Us On icons (chiclets) to insert on your site
- One hour of staff training on updating your social media and using the tools below
- A social media toolkit with the following free tools set-up with third-party sources
- one content distribution tool
- one “ping” tool to notify all search engines of updates to your site or blog
- one URL snipping tool
- one “buzz” monitoring tool, such as Google Alerts or SocialMention Alerts
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Social Media Marketing Custom Package $949
If your company or non-profit organization already has a Web site or blog, you can take advantage of free, new social media marketing services like Facebook and Twitter to increase your online visibility, build your brand, establish relationships with prospects, and drive qualified traffic to your primary Web presence. Take advantage of this excellent opportunity to get started with a customized social media marketing plan that will meet your needs!
This package is appropriate for those with an existing Web site or blog
The package includes:
- A signed copy of Web Marketing for Dummies, 2nd edition, by Jan Zimmerman, owner of Watermelon Mountain Web Marketing
- Two hours of staff consulting to establish the goals and objectives for your custom campaign
- A two-page social media marketing plan that fits your business’ needs
- A social media activity calendar setting out tasks needed to maintain your social presence
- A business page or profile on your choice of four of the following social networking sites: Facebook, Twitter, Linked In, MySpace, FlickR, YouTube Channel, or industry- or application-specific social network. (one round of revisions included)
- An account on blogger.com (your programmer can link to it) with starter content, 6 submissions to blog directories, and 2 initial responses
- 10 submissions to social bookmarking, shopping, or news services, with appropriate tags
- Code for a Share button and Follow Us On icons (chiclets) to insert on your site
- Two hours of staff training on updating your social media and using the tools below
- A social media toolkit with the following free tools set-up with third-party sources
- one content distribution tool
- one “ping” tool to notify all search engines of updates to your site and blog
- one URL snipping tool
- two “buzz” monitoring tools, such as Google Alerts or SocialMention Alerts
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