Marketing Packages
2012 SEO Small Business Marketing Package $2350*
- Review your site for user friendliness, search engine compliance, and marketing effectiveness
- Run baseline reports on search engine ranking, inbound links, and Google Page Rank
- Web analytics with review of current site traffic statistics and recommendations
- Recommend web site changes and appropriate online marketing techniques
- (2 hr) Create or revise an effective site index that reflects the needs of your target audience
- Select and test 30 new keywords appropriate for your target market
- Recommend changes for optimizing 1 paragraph/per page for 6 pages for keywords and metatags
- Provide tags, optimized text, and reciprocal links to your developer to place on the site
- Submit to 25 free, targeted search engines and directories
- Request 30 targeted inbound links with good Google-relevance, customized for your audience
- Submit to 10 social media bookmarking, news, shopping or social directory sites
- 2 hours strategic marketing consultation
- 1 follow-up report 3 months after submissions completed
- Free signed copy of Web Marketing for Dummies, 3rd edition
*This package is available for small businesses only. Project management available at hourly rates. Each step includes one revision only. Billed 1/2 up front and 1/2 after 3 months. Must be completed within 6 months or subject to additional charges.
Package Options: Each option $350 - Selecting 1 of first 3 strongly recommended
- Template e-newsletter design & set-up in Constant Contact (3rd party charge)
- 1 PPC Campaign (search terms, 1 ad group, 3 ads) on Google, or Bing (3rd party charge) up to $500 in ads
- Create accounts and profiles on two social media services, e.g. Facebook, Twitter, GooglePlus, or other appropriate social media sites
- Write & distribute an online press release (3rd party charge)
- Copywriting 6 additional pages from your draft
- PhotoShopping up to 30 photos for your Web site
- Create 5 banner and/or text ads
- Additional statistical follow-up per run (search engines, link requests, resubmissions, web analytics, and advice)
Hourly or Add-On Rates
- Copywriting (from your draft) $90 per hour
- PPC Campaigns $350 minimum set up + 15% commission
- Other Online Advertising Campaigns $350 minimum hourly research + 15% commission >$500
- Custom Marketing Plan or Strategic Consulting $135/hour or per project quote
- Project Management for Development or Content $90/hour or per project quote
- Expanded Marketing, Data Entry, Testing, Training $45/hour or per project quote
- Expanded Tech Support for Template or CMS sites $45/hour or per project quote
- Template e-newsletter content (in Constant Contact) other software may have additional charges est. $350/1st issue; then min. $200/issue based on scope & content provided
- Social Media Package $899 (save $100 combined w/SEO pkg)
Need Special Services? Contact Us for a Custom Proposal
Prices above do not include taxes, 3rd party charges, or programming costs incurred by your developer. Some tasks and options may be interchanged
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