Paid Search Marketing: The Right Audience at the Right Time

Google PPC advertising is a great way to jump start your online marketing efforts. Pay-per-click ads are not only cost effective compared to other marketing channels — they also target buyers when they are most likely interested in your product or service.

We build custom campaigns that are segmented and optimized for keywords, ad groups and objectives to fit your advertising needs. Ad campaigns require proper management to achieve maximum return, and as a Google certified partner we’ve been recognized as an expert in online advertising.

63% of people click on Google Ads when looking for a service or product online

—Search Engine Land, 2019

Pay Per Click Advertising Services

  • Comprehensive keyword research to select key phrases for optimum effectiveness
  • Create skillfully crafted ads for effective return on advertising spend (ROAS) and conversions
  • Custom landing page optimization and focused call-to-action CTA to meet campaign goals
  • Conduct A/B testing to determine top ad performance, resulting in increased clicks, downloads, signups or purchases at lower costs
  • Retargeting campaigns to reconnect prospects that have visited your site and who are more likely to purchase
  • Monitor and optimize your ad accounts constantly to ensure the best results possible
  • Weekly updates and campaign reports
  • Paid search account audits to evaluate the account structure and analyze landing page experience to identify areas of opportunity

Benefits of integrating a PPC campaign into your search engine optimization strategy include:

  • improve the quality of traffic and increase qualified leads
  • target your ideal search phrases
  • get immediate results
  • precisely control you budget

Let us get started on your customized PPC campaign as part of a robust, effective web presence. Call 505-273-4074 or use our inquiry form to request a free consultation.

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